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    Inside sales

    Closing the loop

    It’s often assumed that B2B purchasing decisions are predominantly rational and fact-based.
    This assumption is wrong. When targeting a business, it’s important to remember that you’re still targeting people,
    and human emotion plays an important role in the decision-making process.

    By using real people and real conversations, through telemarketing, you can connect and build relationships
    with prospects in a unique way. Whether you’re conducting research, data cleansing, B2B prospecting,
    or setting appointments, an inside sales team can engage buyers to pre-qualify and gather
    real-time insight – before passing their details to the sales team.

    Using telemarketing as part of an integrated B2B marketing strategy will build and strengthen
    relationships with the people you want to do business with.

    What do you get?

    In-depth insight into your database with accessible call recordings

    Only the most qualified leads that convert at the highest rate

    Consistent appointments for your B2B sales team, focusing their attention on simply selling

    Other approaches